Learning Center

Welcome to the Fungi Marketing learning center! Here you’ll find a combination of blog posts, case studies, featured clients and how-to’s to help you learn more about remarketing, marketing automation, website design and general marketing strategies! We hope you find the information helpful and please provide us with feedback so we can improve for future visitors.

Spevco Get Redesign And Optimized Sales Funnel

Spevco Get Redesign And Optimized Sales Funnel

www.spevco.com When Fungi Marketing was first introduced to SPEVCO in 2015, they were going through an overhaul to their sales and marketing efforts. As a part of the 2016 plan, we worked closely with their team to design a brand new website as well as develop a fully...

read more
6 Things you Didn’t Know About Remarketing

6 Things you Didn’t Know About Remarketing

Simply put, Remarketing (or retargeting, if you will) is a way to target people who have previously visited your website and is one of the most powerful weapons in your marketing arsenal. Everyone who has been on the web has seen remarketing ads, and there’s a good...

read more
8 Things You Can Do to Get Back an Hour in Your Day

8 Things You Can Do to Get Back an Hour in Your Day

CEOs and Entrepreneurs usually have to deal with one big problem – too much to do, too little time. It’s a good problem to have, and where there’s a problem, a tenacious professional can find opportunity. The opportunity here is productivity. Efficiency is the driver...

read more
Why Product Reviews Matter

Why Product Reviews Matter

The Benefits of Word-of-Mouth Marketing Every day, consumers are bombarded by a barrage of advertisements and product offers via email and social media feeds. Marketers capitalize on elaborate advertising campaigns just to capture attention and make consumers want to...

read more
How to Track Offline Marketing

How to Track Offline Marketing

Offline marketing efforts generally take a lion’s share of the marketing budget for many businesses. It is a time-tested and useful marketing strategy, but it is quite difficult to track offline marketing, albeit highly desirable. Statistics suggest that more than 81%...

read more
Marketing Automation Software Review – Silverpop

Marketing Automation Software Review – Silverpop

Company Overview: Silverpop (An IBM® Company) is an online tool used for email marketing and lead management solutions. It is cloud-based and offers a variety of quality marketing automation, triggered and one-off services. Because of their strategic partnership with...

read more
How To Create An Automated Analytics Dashboard

How To Create An Automated Analytics Dashboard

FUN FACT: All of the reports shown below are embedded charts that update daily with new information! Don't believe us? Just check back tomorrow to see if the information has changed.   Moving on... For the last several years we have spent countless hours entering...

read more
What Marketing Automation Is Intended For

What Marketing Automation Is Intended For

With marketing automation being thrown around as often as it is today, it's important not to abuse or misuse the tools and tips out there. Below are some general guidelines for what automation does along with what it should not be used for. #1: Automating Information...

read more