by Lyndee Pfaffenbach | Dec 4, 2023 | Analytics, Blog, Member-Centric Marketing, Portfolio
Actively engaged members are the lifeblood of any successful non-profit. But how can you objectively measure engagement across your member base? By identifying and monitoring key metrics over time, organizations gain tangible insights into the member experience. This...
by Lyndee Pfaffenbach | Nov 8, 2023 | Blog, Digital Marketing Problems and Solutions, Multi-Channel Marketing, Portfolio
Choosing the Optimal Mix of Reels, Video, and Posts In the ever-evolving world of social media, the options for content creation seem endless. Reels, videos, and posts are three popular formats that can help you connect with your audience and achieve your goals. But...
by Lyndee Pfaffenbach | Nov 1, 2023 | Blog, Member-Centric Marketing, Multi-Channel Marketing, Portfolio
Today’s consumers are inundated with marketing messages. The average American sees 4,000 to 10,000 ads per day. Breaking through the noise to actually reach and engage your audience has never been more difficult. This challenge is especially true for...
