Queries
Using Queries to Fine-tune Your Marketing Automation Strategy Your website and newsletter will see quite a bit of customer data often quietly stashed into databases. Most of this is actionable data – information that you can use to either nurture existing customers or...
Customer Service Triggered Review Drip
Bring Leads Closer by Tying Customer Service with a Targeted Email Drip Campaign Having an awesome customer service/support is a job well done. It can be beneficial in keeping customers loyal and equally helpful in pushing raw leads through the funnel. A...
Using Direct Mail In An E-Mail-Saturated Market
Should You Still Use Direct Mail Marketing? Technology has undoubtedly changed the marketing realm. Email, in particular, is considered one of the best modes of communication, producing a 60% Return on Investment for marketers. Since this method seems to be working...