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How to Evaluate Marketing ROI: A Comprehensive Guide
Why Marketing ROI Matters Think of ROI as your marketing compass. It tells you if your dollars are generating real impact, or just noise. Evaluating ROI helps you: Justify marketing spend to stakeholders Double down on what’s working Pivot away...
6 Things you Didn’t Know About Remarketing
Simply put, Remarketing (or retargeting, if you will) is a way to target people who have previously visited your website and is one of the most...
8 Things You Can Do to Get Back an Hour in Your Day
CEOs and Entrepreneurs usually have to deal with one big problem – too much to do, too little time. It’s a good problem to have, and where there’s a...
Using Marketing Automation For Service Reminders
We've all been there, 2 or more months and hundreds if not thousands of miles overdue for our next oil change. That little sticker on the windshield...
Great Example Of Creative Email Marketing With Uber
Internet browsers this day and age have become significantly more robust, allowing programmers and designers the flexibility to create amazing...
Re-Engagement
Remind Customers of Good Times and Win Them Back with Re-Engagement Campaigns Consumer engagement has earned a place of focus in any sensible...
Remarketing/Retargeting
Did You Know? Today alone you will be exposed to over 300 advertisements, most of which you'll pay little to no attention to. If you are a business...
Only 15 Minutes to Understand Google Analytics
A Quick Tutorial to Get You Started on Google Analytics Google Analytics is a powerful, feature-packed tool that can help you understand how well...
Like Us on Facebook for Exclusive Deals
Using Emails to Increase Social Media "Likes" Social media has altered the communication paradigm. Through this channel, people can learn about the...
