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How to Create a Marketing Funnel That Converts
Understanding the Marketing Funnel Picture a funnel—it’s wide at the top, narrowing as it goes down. A marketing funnel works the same way. You start with a broad audience at the top, nurture them through the middle, and guide the most interested...
Order “Thank You”
Why An Order "Thank You" May Be More Valuable Than You Think After what seems like an eternity of waiting, your lead generation strategy is...
When Should I Hire a Digital Marketing Specialist
A Digital Marketing Specialist can Help Your Business Reach its Full Potential Whether your business primarily works online or offline is irrelevant...
Improving Email Deliverability
Improving Email Deliverability for New or Cold IP Addresses Email marketing is a science that includes research, trial and error and analyzing your...
Customer Satisfaction Survey
Tips for Creating a Kick-ass Customer Satisfaction Survey Email The success of a business is determined by sales conversion. However, whether you’re...
Designing Responsive Emails
Responsive Email Design Is The Edge To Your Newsletter More than 66% of all email in the USA is read on mobile devices. That means your email is set...
Using Website Tracking To Trigger Emails
One of the most underutilized features of marketing automation tools is on-site tracking to trigger events based on user behaviors. The most common...
Business Branding and Messaging Basics
Business Branding Strategies Everyone Should Know Having a brand is essential to the success of a business. Branding is, simply put, your reputation...
Why Clients Don’t See You as a Digital Marketing Firm…Yet
Signs That You’re Not a Digital Marketer As marketers, we want to be at the forefront of every twist and turn our industry makes. Unless you’re...
