Stop guessing if your marketing is working — How to align sales & marketing around revenue in 30 minutes
If your sales team says the leads are bad, marketing says the numbers look fine, and executive leadership just wants clarity…this live webinar will show you how to fix the disconnect with a simple weekly scorecard process that ties marketing activity to pipeline, revenue, and ROI.
Join us for our free webinar: ‘The Growth Equation: How to Align Sales + Marketing for Measurable Marketing Impact’
Time: Noon ET
Duration: 30 minutes + 10 minutes for Q&A
Scope: Live webinar + recording sent to all registrants
No fluffy theory here. These are tactics real growth teams can implement immediately and easily.
Get clarity on what’s really driving revenue (and what’s not)
Join this live session and walk away with a weekly framework for aligning sales, marketing, and leadership around real ROI.
Most growth teams don’t have a lead problem. They have an alignment problem.
When sales and marketing aren’t aligned:
Marketing celebrates lead volume while sales complains about quality
Leadership sees activity, but can’t see a clear line to revenue
Teams react too slowly to what’s working — and what’s bleeding
Budget gets burned before problems are obvious
This hidden cost is what we call the misalignment tax…and most companies are paying it every single week without realizing it.
This webinar shows you how to eliminate the misalignment tax, fast.
In this live session, Fungi Marketing’s growth leadership team will walk you through The Growth Equation: a practical operating system that aligns sales, marketing, and leadership around what actually matters.
Not next quarter.
Not after a re-org.
Starting with a simple weekly rhythm, your team can easily implement.
By the end of this session, you will have:
A clear way to move from vanity marketing metrics to shared KPIs tied to pipeline and revenue
A simple weekly growth scorecard (no fancy tools or investment required)
A 30- minute weekly meeting structure that drives decisions, not debates
A way to spot underperforming channels and campaigns before budget is wasted
A clearer, more confident story to share with leadership about marketing ROI
You won’t leave with “ideas.”
You’ll leave with a framework you can actually use next week.
This webinar is designed for leaders accountable for growth.
Especially:
Marketing leaders who need to prove impact beyond clicks and leads
Sales leaders frustrated by inconsistent lead quality
CEOs, founders, and operators responsible for revenue growth and ROI
Revenue and growth teams tired of working in silos
Perspectives from all sides of the growth equation: marketing, sales, and the C-suite
At Fungi Marketing, we work with small and medium–sized B2B companies that are under pressure to make marketing actually drive revenue. One of the most common patterns we see is sales and marketing working hard — but in silos — with no shared definition of success.
That’s exactly why The Growth Equation exists.
You’ll learn from three perspectives that are usually missing from the same room:
Ryan Forrest
CEO at Fungi Marketing
Ryan Forrest
CEO at Fungi Marketing
Has led marketing strategy for many of our B2B clients, connecting marketing campaigns to pipeline and revenue—not just clicks and leads.
Ryan Bowles
Head of Sales at Fungi Marketing
Ryan Bowles
Head of Sales at Fungi Marketing
Brings the sales perspective: lead quality, pipeline health, win rates, and what actually helps deals move forward (or stall).
Gary Fly
President & CEO at Performance CXO
Gary Fly
President & CEO at Performance CXO
Keeps the conversation grounded in P&L, ROI, and board-level accountability — where growth decisions ultimately live.
Ready to stop the sales vs. marketing tug-of-war?
Join us for The Growth Equation: How to Align Sales + Marketing for Measurable Marketing Impact and walk away with a clearer, more confident approach to driving growth.
Can’t make it live? Register anyway, and we’ll send you the recording.