Search Engine Optimization
Get found first. Stay ahead of the curve.
SEO strategies built for today’s search landscape—and tomorrow’s
We create search-optimized content and technical strategies that drive organic growth, boost visibility, and adapt to evolving AI-powered search features like Google’s AI Overviews.
Why brands choose Fungi for SEO:
- Keyword and intent-driven content strategy
- Optimized web pages, blogs, and landing pages
- Technical SEO support for speed, structure, and indexing
- Future-proof approaches to AI-influenced search behavior
Trusted By Top Local and Global Brands
Industries We’ve Helped with Content Planning
Professional Services
Local SEO and service area targeting
Healthcare and Wellness
Niche service SEO and practice growth
Nonprofits and Education
Mission-driven visibility strategies
B2B and SaaS
Organic lead generation and technical SEO support
Revolution Law Firm SEO Growth
Challenge
Revolution Law needed to dominate niche local searches related to healthcare business law, while maintaining a broader presence for business law services.
Strategy
We implemented a combined strategy of search engine optimization and Google Ads, focusing on creating service pages and blog content for specific healthcare sectors like dental practices, med spas, and veterinary clinics. Content was optimized for local SEO and emerging AI-based search behaviors
Results
- Top rankings for niche healthcare business attorney terms in Greensboro
- 1–2 new healthcare practice clients acquired each month through organic search
- Increased organic lead flow and stronger brand visibility across their local market
What is Search Engine Optimization?
Search engine optimization (SEO) is the practice of making your website easier to discover, easier to navigate, and easier to trust. It involves optimizing your site’s structure, technical elements, and content so search engines can understand it—and real people want to engage with it.
At Fungi Marketing, we build SEO strategies that go beyond keywords and rankings. We help brands create experiences that earn attention, build authority, and convert visitors into customers—while staying ahead of AI-driven changes like Google’s AI Overviews and generative search features.
Our Approach to Search Engine Optimization
SEO Audits and Technical Optimization
We start by auditing your site’s speed, structure, metadata, and crawlability to ensure technical SEO health and a strong foundation for growth.
Keyword Research and Intent Mapping
We find the search terms that matter most to your audience and align content strategies to informational, navigational, and transactional intent.
On-Page SEO and Content Optimization
We optimize existing pages and create new, high-quality content that ranks well, supports UX, and adapts to how search behavior is evolving with AI features.
Site Structure and Internal Linking
We organize your content and link structure to make it easier for users to navigate and for search engines to crawl and index.
Future-Proof SEO Strategy
We help you stay ahead of AI search trends like Google’s AI Overviews by focusing on content authority, answer-based structuring, and semantic optimization.
When to invest in Search Engine Optimization
Search engine optimization is critical when:
You want to increase organic traffic and reduce paid ad dependence
Your competitors are outranking you for important search terms
Your website is slow, outdated, or difficult to navigate
You are launching new products, services, or locations
You want an SEO strategy that grows with AI and algorithm changes
Why Choose Fungi Marketing for Search Engine Optimization?
We help brands build SEO strategies that last. With technical, content, and future-focused SEO solutions, we help you win in search today—and prepare for the changes coming tomorrow.
You’ll get:
SEO audits and roadmaps tailored to your goals
Content and optimization that support both humans and search engines
Technical improvements that boost speed, structure, and indexing
Strategies designed for AI, evolving algorithms, and long-term growth
Let’s Make Search Work Smarter for You
The search landscape is changing. Let’s build an SEO strategy that helps you rise above the noise—and stay there.